Good riddance to the sarcasm, the obscenity, the race-baiting and the malicious personal attacks masquerading as snide humor that have characterized this program for too many years. (For the latest, More...
Here we go again: Somebody says or does something exceedingly stupid and because of it his job is on the line. Here we go again too stating that for reasons of personal and professional accountability More...
We’re always a bit skeptical when an actor decides to get serious, but one ought to take notice when the subject turns to genocide. That’s what’s going on in the More...
One doesn’t want to see someone lose his job, but this case begged for an exception. Given the over-the-top insensitivity of the so-called campaign for CNN’s Cartooon Network — it’s More...
Partway through the Diamond Awards presentations the other night it occurred to me that something had been left unsaid — so I decided to say it. We were gathered at More...
A suggested first order of business for Pepsi’s new India-born CEO once she takes over on October 1: put together a company task force to deal with charges that gave More...
Is it just me, or is there a trend developing toward promotional campaigns that call for more high involvement, that is, participation, on the part of consumers? Case in Point: More...
The recent arrest of three men in Atlanta for stealing Coca-Cola trade secrets and trying to sell them to Pepsi for over $1 million highlights the little-discussed issue of industrial More...
Marketers take note: A news item out of Sydney today tracks with Kylie’s point (see below). According to AdNews http://www.adnews.com.au, more Australians are paying to speedsurf online now than are More...
Kylie Green http://www.kaleidoscope-mktg.com.au, Managing Director, Kaleidoscope Marketing Communications, Sydney, Australia: Marketers are embracing Internet promotions because they know consumers like them. In fact, a survey by IMI Research (December 2005) More...