The Numbers Are In: More Aussies Are Surfing the Net Than Are Paying to Watch TV
Posted in Our Opinions on February 22nd, 2006 | Tags: Australia, Internet, Television, TVMarketers take note: A news item out of Sydney today tracks with Kylie’s point (see below).
According to AdNews http://www.adnews.com.au, more Australians are paying to speedsurf online now than are subscribing to pay TV.
Question: With News Interactive having recently expanded its service to offer video clips from Sky News, is a merger of broadband Internet access and pay-TV content on the Australian horizon?
To check it out for yourself, go to the top of today’s The Global Marketer News Ticker http://www.theglobalmarketer.net.
You can follow any responses to this entry through the RSS 2.0 feed.
You can leave a response, or trackback from your own site.